How Anthropic’s AI-Native GTM Engine Crushed the Ad Game

Teardown their playbook to re-write your GTM with extraordinary automation, agility and execution

The AI-Native GTM Team Is Here

Last week, I watched Anthropic’s GTM team generate 100 high-performing ad variations in seconds — the kind of output that normally takes an enterprise GTM team days or weeks

Meanwhile, most teams were still:

→ Debat…